Marketing Services
Marketing Services for Grand Valley Businesses
Third Loft is a marketing agency working with businesses across Grand Junction and the Grand Valley. We help local businesses get more calls, leads, and customers through paid ads, conversion work, social media, and reputation management. We are not a national template mill running the same playbook in every market. Most of the businesses we work with are here in the Grand Valley, and we know how this market searches and buys.
Marketing works best when the pieces fit together. A great ad means little if it sends people to a page that does not convert. Strong reviews help you rank and build trust, but only if customers can find you in the first place. This page explains how our marketing services work on their own and how they connect to your website and search presence.
The gap
The problem most local businesses run into
You are busy running the business. Marketing becomes the thing you mean to get to, or the thing you handed to whoever had time. Maybe you tried boosting a few Facebook posts, or you have a Google Ads account that a previous vendor set up and nobody has touched in months. The money goes out, but you cannot say what comes back.
The other common story is fragmentation. One company runs your ads, another handles social, your nephew built the website, and none of them talk to each other. Nobody owns the full picture, so nobody can tell you what is actually driving business. That is the gap we fill for Grand Valley owners.
We built Third Loft in 2017 to be the local marketing partner that treats your budget like our own. Most of the businesses we work with are Grand Valley businesses, which means you can reach a real person, and you get someone who already understands how customers here decide.
What we do
What our marketing services cover
We group marketing into four areas. You can use one, a few, or all of them depending on where your business needs the most help. We will tell you honestly which ones fit your situation rather than selling you the whole list.
Google Ads management
When someone in Fruita searches for what you sell and is ready to buy or call, Google Ads puts you at the top of that result. We build and manage campaigns aimed at Grand Valley customers, control the spend carefully, and measure real outcomes like calls and form fills instead of clicks and impressions. Ad spend is paid to Google and is separate from our management fee. Learn more on our Google Ads management page.
Meta ads on Facebook and Instagram
Not every customer is searching yet. Meta ads help you build awareness and generate leads by putting your business in front of the right local audience while they scroll. This is where we handle creative, targeting, and retargeting the people who already visited your site. See the details on our Meta ads page.
Conversion rate optimization
Getting traffic is only half the job. Conversion rate optimization, or CRO, is the work of turning the visitors you already have into calls, bookings, and sales. Most local agencies do not offer this at all, which is exactly why we do. We look at your landing pages, forms, and calls to action, then test changes that move the needle. Read more on our conversion rate optimization page.
Social media and reputation
Social media keeps your business visible and human to the local community, and reputation management makes sure the reviews people see reflect the work you actually do. Both build the trust that turns a curious searcher into a customer. We cover these on our social media marketing and reputation management pages.
Google Ads Management
When someone in Fruita searches for what you sell and is ready to buy or call, Google Ads puts you at the top of that result.
Google Ads ManagementMeta Ads
Not every customer is searching yet. Meta ads help you build awareness and generate leads by putting your business in front of the right local audience while they scroll.
Meta AdsConversion Rate Optimization
Conversion rate optimization, or CRO, is the work of turning the visitors you already have into calls, bookings, and sales.
Conversion Rate OptimizationSocial Media Marketing
Social media keeps your business visible and human to the local community.
Social Media MarketingReputation Management
Reputation management makes sure the reviews people see reflect the work you actually do.
Reputation ManagementHow it connects
How marketing works with your website and SEO
Marketing services do not stand alone. Paid ads and social posts drive people somewhere, and where they land decides whether the money was worth it. That destination is your website, which is why our web design work and our marketing work are built to support each other. A fast, clear site turns ad clicks into leads instead of bounces.
Search engine optimization plays the long game while ads play the short one. SEO builds rankings that bring in traffic month after month without paying per click, but it takes time. Ads deliver traffic today while your SEO gains ground. Running them together means you are not waiting months for results and not paying forever for every visitor. See how the pieces fit on our website design and Grand Junction SEO pages.
Reputation ties back into search too. The reviews you collect and respond to help you rank in the local map results, which is where a lot of Grand Valley customers start their search. Good marketing feeds good SEO, and the reverse is also true.
Results
Proof from local work
We would rather show results than make claims. For businesses we work with, we track the numbers that matter to an owner, things like cost per lead, number of calls, and booked jobs.
We stay close to this market by working in it every day, and that is market knowledge you cannot fake from a template.
Process
How we work with you
We keep the process simple and transparent so you always know where your money is going and what it is doing.
- Free audit. We review your current marketing, website, and online presence, then tell you where the real opportunities are. No obligation.
- Plan and priorities. We recommend the services that fit your goals and budget, and we are direct about what will help most first.
- Setup and launch. We build the campaigns, pages, or systems and get them live, with tracking in place from day one.
- Measure and adjust. We report on the outcomes that matter and refine over time. You get a real person to talk to, not a ticket queue.
Straight talk
Where we have to tell you no
Some of what we do is governed by rules we do not set. Google and Meta decide who can advertise, and Google decides who can hold a Business Profile. We would rather you heard this from us at the audit than after an invoice.
- Paid ads: Google and Meta each publish a list of categories they will not advertise at all, and a longer list they will only advertise with certification or written permission. Meta also strips most targeting out of ads about credit, employment, housing, or social and political issues.
- Google Business Profile: only businesses with a real address they staff, or that genuinely travel to customers, are eligible. A rented mailing address you do not work from does not qualify, and neither does a PO box.
- Website work: some sites need fixing before it is worth sending anyone to them. We will say so rather than quietly pointing traffic at a page that will not convert.
None of this is a brush-off. Where one channel is closed to you, another is almost always open, and the point of the free audit is to work out which one that is.
Local
Why local matters here
Grand Junction, Fruita, Palisade, Clifton, the Redlands, Orchard Mesa, and Montrose each have their own character, and marketing that treats the Grand Valley like a generic metro misses that. We know the seasons, the events, and the way word travels in a community this size. That local knowledge shapes better targeting and messaging than a national agency working from a template can offer.
Knowing this market also means accountability. You can call us, ask direct questions, and hold us to what we said. Our clients are Grand Valley businesses, and our reputation in this market depends on your results.
FAQ
Frequently asked questions
Do I have to sign up for all your marketing services at once?
No. Most businesses start with one or two areas where the need is clearest, often Google Ads or conversion work, and add more as they see what works. We will tell you which service is likely to move the needle first for your situation rather than pushing the full package. You can grow the relationship at your own pace.
How is marketing different from SEO and website design?
Website design builds the place customers land, SEO earns rankings that bring free traffic over time, and marketing services like ads and social drive traffic and awareness more directly and more quickly. They overlap and support each other, which is why we offer all three under one roof. Running them together usually beats running any one alone.
Is my ad budget included in your fee?
Yes. On our single-platform plan the monthly figure covers both the ad spend and the work of managing the campaigns, so there is one number rather than two. We still show you in reporting how much went to ads and how much to management. If you want a bigger budget behind your ads, that is quoted as a custom plan.
Our single-platform ads plan is $500 a month, and that figure covers both the ad spend and managing the campaigns. Larger budgets are quoted as a custom plan. Full detail is on our pricing page.
What size of business do you work with?
We work with local Grand Valley businesses, from single-location service providers to established shops with a team. If you serve customers in Grand Junction, Fruita, Palisade, Clifton, the Redlands, Orchard Mesa, or Montrose, we can likely help. The free audit is the fastest way to find out if we are a fit.
How quickly will I see results?
It depends on the service. Paid ads can start generating calls and leads within days of launch, while conversion and reputation work compound over weeks and months. We do not promise specific numbers or timelines, because anyone who guarantees results is guessing. What we do promise is honest reporting on what is happening and why.
Why should I choose a local agency over a bigger national one?
A national agency will run your account alongside hundreds of others, using the same playbook everywhere and learning nothing about your market. We work with businesses across Grand Junction and the Grand Valley, we understand this market, and you can reach a real person who knows your account. Our reputation depends on results for Grand Valley businesses, which keeps us accountable in a way a template vendor is not.
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