Third Loft Sales & Marketing specializes in
marketing strategy and sales:
sales copy, sales training, and sales performance.

How Are We Different?

Most marketing companies focus primarily on online marketing, graphic design, and ads. So, you probably think we do those things too, and it might surprise you when we say:

No, sorry. We don’t do any of those things. We’re about marketing strategy and sales.

Ultimately, companies that fail either do too little marketing or spend too much on marketing for the return they’re getting. Marketing is really one of those areas of business that can be extremely time-consuming, or costly. It’s sometimes hard to know what to do, how to do it, how to communicate your business to others, and how to avoid wasting money.

We help you focus your marketing efforts. Our marketing strategy services help you develop marketing efforts that are often relatively inexpensive but also have higher return rates than many high-dollar online marketing efforts and ads.

Third Loft Marketing - How are we different?

The Value Of Educating Your Customers

If you’re looking at our website you’ve probably tried various approaches to online marketing for your company. You know the things that work and the things that don’t. You’ll also know the truth of the following statement: people don’t know the benefits of your product or service until you tell them.

Do you know a better way to tell people than with a salesperson or with high-quality sales copy? Of course not. Why? Salespeople and sales copy are the only ways to tell people exactly what you do. It’s a little like the sales copy you’re reading right now (wait, this is your company’s sales copy?).

Yep.

We believe the best sales copy is low-pressure, high-education content. People don’t need to be hit with thousands of ads to buy (nor do they want to see all those ads). They just need quality information that allows them to decide for themselves if your product is right for them.

An Overview Of Our Services

We create education- and benefits-based messages about your products or services that will compel people to do business with you.

Our sales copy is content marketing at its finest. Take the perfect message that any salesperson could ever deliver, write it down, then give away that message to every person you meet. Given enough exposure of time and repetition, you will develop business.

Does your sales team need training? Our sales training course teaches you how to develop business very simply, very predictably, and without “being a salesperson.” The course is taught over four separate 1hour sessions to allow time for your team to implement what they’re learning.

Finally, but perhaps most importantly, we offer advice on marketing strategy. You probably already know this all too well, but your return on marketing is only as good as your strategy. You almost certainly know your industry better than we do, but because we work in many industries, we almost certainly have some marketing ideas from other industries that could work very well on your own.

More Information On Services We Offer:

Email Newsletters

Email Newsletters

we write professional-grade email newsletters. The value of an email newsletter is determined by the size of your email list. We often get 35-55% open rates for clients, making it one of the least expensive yet most effective ways to reach your customers. People still use email and buy from emails, especially if the sales copy is well-written.

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Blog Writing

Blog Writing

we write professional-grade blogs. Blogging is important as support to your current SEO efforts. More importantly, it also allows us to tell your ideal customers a story about you. It gives them news articles to follow that are all about your company and the good you’re doing in the world. Blogging-as-education can be a very powerful soft-sell technique.

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Sales Material

Sales Material

we write professional-grade sales material and brochures. There’s really an art to good sales copy. It requires both writing and sales skills. Frankly, not everyone who writes ad copy has sold face-to-face before, or vice versa. Our background is based in both sales and formal, academic-level writing. We have carved a niche for ourselves in writing sales copy.

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Marketing Plan Review And Strategy

Marketing Plan Review And Strategy

we’ve written marketing plans for many companies in various industries. You may not need an entirely new marketing plan for your company. But, you may be interested in a free marketing plan review. We’ll sit down with you or jump on a call to learn more about your business and industry. Then, we’ll get back with you within a couple days with suggestions and feedback – even if you decide to never hire us for other services. Contact us for a marketing plan review.

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Sales Training

4-Week Sales Training

before we became “Third Loft Marketing,” Jake (the owner of Third Loft Marketing) was in the sales industry, in college. He sold insurance after college, then transitioned into the mold, water, and fire restoration industry. During his time in business development he took his primary client from $100,000 a year in open-market sales, to $700,000 (and that number is still growing).

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Sales Support

Sales Support Program

sometimes, companies don’t need formalized sales training for their team so much as sales support. We have an ever-growing library of sales education, sales material, book notes, videos, and podcasts to give sales people the resources to hone their skills. We also host weekly sales support calls to help motivate and troubleshoot with companies’ sales teams.

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Get Started

Send us a message today and we will either sit down with you or jump on a call to learn about your company and current marketing strategy. We can give you our opinions and some insight on how to improve, or where to go from here. That’s what this is all about. We want you to be as successful as you can possibly be. We also want to see if we’re the right fit for working with you, and for you to see how we approach working with our clients. Consider it our free “try out” to make your team. We’re certain we’ll make the cut if you’ll give us the shot.

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